Mobbie Nazir

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Mobbie serves as Chief Strategy Officer at We Are Social, a London-based global media agency. In this role, Mobbie owns the strategic model for global client relationships as well as driving thought leadership across the agency. She also engages across a range of We Are Social’s global clients. Mobbie previously worked as Head of Digital Strategy at JWT. During her three years at JWT, she developed the digital strategy and planning for a range of clients including Unilever, HSBC, Shell, and Nestlé. Previous roles also include Head of Planning at MRM Worldwide, Business Director at Wunderman, and Marketing Director at Digitas. Mobbie earned her BA (Hons) in English from the University of Oxford. In 2016, she was included in the Holmes Report's Innovator 25 EMEA list.